Almaty Kus OJSC (Kazakhstan) - production and sales
26.07.01 00:00
/KASE, using documents of the Listing Commission of KASE, July 25, 01/ - -
The information is published regarding admission of Almaty Kus securities
into category "A" of the official listing. The securities include bonds of the
second emission and preferred shares of the third emission.
Almaty Kus OJSC is a coordinating and controlling body of production and
sales activity. Coordination and control activity is implemented though direct
setting of quality standards and competitive selection of leaseholders and
distributors.
Leaseholders
Four poultry farms (Chapaevsk, Kaskelen, Abai, and Avat) are being leased
to four independent legal entities (or leaseholders): Ak-kanat LLP, Alatau
LLP, Karasai LLP and Avat Kus LLP correspondingly. The terms of contracts
between lessor and leaseholders are being reviewed every half a year. The
leaseholders' functions are purchasing of fodder from Almaty Kus,
production and selling of eggs - a major output of the poultry farms. The
leaseholders are obliged to sell only Almaty Kus production. The latter
controls production process and activity of Leaseholders by setting prices
and quality standards. Revenues of the Company depend on production
volumes of Almaty Kus.
Production of eggs (million units) and meat (tons),
sale revenues (KZT m) of leased poultry farms
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eggs meat
-------------- --------------
Фабрика volume income volume income
-------- ------ ------ ------ ------
1998
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Chapayev 131 566 1,145 115
Abay 30 130 211 21
Kaskelen 22 95 221 22
Avat 0 0 0 0
-------- ------ ------ ------ ------
Total: 182 791 1,577 158
-------- ------ ------ ------ ------
1999
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Chapayev 118 771 1,079 135
Abay 52 340 467 58
Kaskelen 20 131 205 26
Avat 0 0 0 0
-------- ------ ------ ------ ------
Total: 190 1,242 1,751 219
-------- ------ ------ ------ ------
2000
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Chapayev 129 934 1,165 163
Abay 38 275 390 55
Kaskelen 22 159 223 31
Avat 2 14 140 6
-------- ------ ------ ------ ------
Total: 191 1,382 1,918 255
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Revenues of Leaseholders
of Almaty Kus OJSC broken down by type of production, KZT m
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Type of revenues 1998 1999 2000
----------------------------------------- ----- ----- -----
Income from egg sales 791 1,241 1,383
Income from meat sales 158 219 255
Income from sales of secondary production 43 45 47
Income from sales of egg powder 93 125 135
Income from sales of poultry fodder ( ( 102
----------------------------------------- ----- ----- -----
Total: 1,084 1,629 1,922
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Distributors
The company franchises Seimar trade mark to twenty four independent legal
entities and individuals. The distributors are set purchase eggs from Almaty-
Kus and distribute them through retail trade network. Each of them are
granted with exclusive right to distribute Seimar production representing
Seimar consortium in regions. They are also free to set final prices, conclude
agreements with retail traders and develop sales policy. In turn, the
Company are responsible for quality control.
Competition
The company sells 90% of produced output in the city of Almaty and Almaty
region. According to Brief Market Consult researches Almaty Kus is the
outstanding leader of the egg market in named regions. Other competitors
are Ak Kus JSC, Bent JSC, Bertra JSC and Semipalatinsk Poultry Farm.
The sales markets
Almaty region is one of the major regions of egg production. At present,
Almaty Kus takes 75% of the market in Almaty region. Throughout
Kazakhstan the main competitors are Kostanai Poultry Farm JSC (20% of
the market), Ai-Dan LLP (Kyzyl-Orda), and Ust-Kamenogorsk JSC. The
Company's share in Kazakhstan market equals 37%.
The management of Almaty Kus considers that eggs market has already
undergone its development stage. Nevertheless, there is still room for further
growth. It is assumed that such growth is constrained by purchasing power
of population. Thus, expected growth of income would lead to higher sales of
eggs. In turn, slowdown in incomes would not lead to comparable decline of
demand as eggs are among prior goods in the consumers' basket. The
broadening of the sales market will take place due to restructuring of
production facilities.