Subsidiary Bank Sberbank of Russia wins Brand of the Year от World Branding Awards

07.11.18 13:34
/KASE, November 7, 2018/ – Subsidiary Bank "Sberbank of Russia" (Almaty), whose bonds are officially listed on Kazakhstan Stock Exchange (KASE), has provided KASE with the following press release dated November 7, 2018: quote Sberbank wins Brand of the Year award at World Branding Awards - Sberbank came first in the Banking category. - This is the third time Sberbank has won this prestigious award. - Sberbank is the only Russian banking brand that has won the award. Sberbank has been named Brand of the Year in the Banking category at the World Branding Awards, which took place in London yesterday. The winners of Brand of the Year are decided by holding public voting in different countries. Key factors in determining whether a company should be awarded include achievements in its core business and brand development. A company’s final score is determined through three streams: market research, brand valuation, and public online voting. Sberbank is the only Russian bank to have ever won a Brand of the Year award. Vladislav Kreynin, Vice President and Marketing Director at Sberbank: "The success of our brand is the logical conclusion of the company’s business success. The growth of our client base, increasing number of daily users of the mobile application, stronger client loyalty, development of new products, and high-quality advertising activity are key factors in brand development. We are delighted that our work has received this level of recognition from the professional community. But for us this is only the beginning" The World Branding Awards have been held since 2014 by World Branding Forum, a non-profit organisation headquartered in London. Sberbank also won Brand of the Year (Banking) in 2017 and 2016. According to Brand Finance, Sberbank is Russia’s most valuable brand and one of the 25 most valuable banking brands in the world. Sberbank Gleb Dvoretsky Press Office Tel. +7 495 957-57-21 media@sberbank.ru Sberbank is Russia’s largest bank and a leading global financial institution. Sberbank holds almost one third of aggregate Russian banking sector assets, it is the key lender to the national economy and the biggest deposit taker in Russia. The Central Bank of the Russian Federation is the founder and principal shareholder of Sberbank owning 50% of the Bank’s authorized capital plus one voting share, with the remaining 50% held by domestic and international investors. Sberbank has more than 145 million customers in 22 countries. Sberbank has the largest distribution network in Russia with almost 15,000 branches, and its international operations include UK, US, CIS, Central and Eastern Europe, India, China, Turkey and other countries. The Bank holds the general banking license No.1481 issued by the Bank of Russia. Official websites of the Bank: www.sberbank.com (Sberbank Group website), www.sberbank.ru unquote [2018-11-07]